And to back up Justin's words here's Gerry Lopez and Herbie Fletcher on Jan 29th, walking talking and reminiscing around their previous residence - the Pipe House.
Surfing, one of the world's earliest sports, is lucky to have been defined again so recently in historical terms.
It's easy to spout on about commercialism ruining a sport. So so make a cup of tea and sit down and spend 10 minutes watching these gentlemen tell you how it was to a backdrop of perfect Pipe.
Thanks Volcom, it was a blast of a contest, how it should be done.